Description
What's at Stake
Search engines evolve constantly. With major updates at the end of 2024, including Google’s November spam update and December core update, staying ahead requires adaptive, agile strategies. What worked in 2010 may not work in 2025.
Competitors are doubling down. Your competitors are investing in SEO to capture the same audience you’re targeting. Falling behind now risks losing visibility where it matters most.
SEO aligns with buyer intent. Users don’t just search—they seek solutions. A strong SEO strategy positions you to meet their needs with content that gets them to click and seek your help.
Pipeline growth starts with organic visibility. SEO, when done right, doesn’t just drive "traffic"—it attracts decision-ready audiences who convert into meaningful leads and revenue opportunities.
How I Help
1. Comprehensive, Goal-Driven SEO Audit
Your business is unique, and so are its challenges. I conduct tailored audits focused on your specific goals—whether it’s building brand awareness, increasing leads, or fixing structural issues.
Examples of what I tackle:
• Resolving noindex tag errors on high-traffic pages for immediate visibility gains.
• Identifying and repairing redirect chains that slow down your site.
• Auditing content gaps to uncover opportunities for high-impact topics.
For example: A SaaS client gained a 30% boost in organic visibility after a customized audit fixed critical tagging errors.
2. Building Authority Through Strategic Topic Mapping
SEO is about relevance, not just rankings. I structure your content around interconnected themes that your audience cares about, making you a trusted resource in your niche.
Here’s what this approach includes:
• Researching core topics your audience is searching for.
• Creating content clusters that answer key questions and drive traffic across the buyer’s journey.
• Aligning content with user intent to improve engagement and conversions.
This strategy helped Eventagrate achieve high search rankings for industry-specific keywords, positioning them as an authority in event tech.
3. Refreshing High-Impact Pages
Not every page is worth saving, but some just need the right adjustments to align with shifting search trends and user expectations. I focus on optimizing pages that already have authority or untapped potential.
This includes (but is not limited to):
• Updating outdated sections with fresh data, current trends, and relevant examples.
• Rewriting for intent: Adjusting tone and focus to better match what your audience is searching for.
• Improving structure: Adding scannable formats like FAQs or visual enhancements to increase readability and engagement.
4. Building a Strong Technical Base
A strong technical foundation removes the roadblocks holding your site back. I focus on fixing crawl errors, resolving keyword cannibalization, and addressing duplicate content to improve indexing and rankings. For Eventagrate, I optimized internal linking and cleared outdated redirects, leading to consistent ranking improvements. Every fix is tailored to your site’s unique structure and needs.
5. Local SEO for Targeted Growth
Whether you’re targeting your city or multiple regions, I implement proven strategies to help your business rank in local search results and dominate the Google Map Pack.
Here’s what this includes:
• Optimizing your Google Business Profile for maximum visibility.
• Managing citations and ensuring NAP consistency across directories.
• Tailoring content to capture local intent keywords that matter (e.g., “B2B SaaS services in Berlin”).
• Creating hyperlocal landing pages to drive targeted leads from nearby areas.
Example:
For Stream Works, a tailored local SEO strategy helped them claim #1 rankings in the Google Map Pack for “live streaming company in Dubai” and increased organic clicks by 33 times in just three months.
6. Quality Link Building
While I don’t build links directly, I collaborate with trusted link-building agencies to support your strategy. Together, we focus on building high-quality, relevant backlinks that strengthen your authority and rankings.
This ensures your site remains compliant with best practices while gaining the authority needed to compete effectively.
Outcomes You Can Expect
• Higher Rankings for Your Target Audience. Appear where it matters most.
• Sustainable Traffic Growth. Grow your visibility without relying on ads.
• A Growing Pipeline. Quality traffic that translates into actionable leads and opportunities.
• Revenue-Driven Results. Leverage SEO to meet real business goals, not vanity metrics.
Client Feedback
"Anis is a talented content marketer that knows how to build traffic organically. You won't regret working with him! "
Inna Haidamaka, Head of Content at EvoPlay
Your audience is searching. Let’s make sure they find you. Book a call today.